All wise questions worth asking, but please, don’t
stop there! No matter how keen you are to get your property on the market, you
need to uncover a few more facts about how the agent does business before
making a final decision.
Not getting enough detail can be a costly mistake
that means you:
-
Achieve a lower selling price.
-
Pay unexpected fees later down the line.
-
Spend months locked into a deal with an agent who is
missing in action.
So, before you commit, here are three important
questions you need to ask.
Am I getting value for money?
Agents typically charge a commission on the price the
property sells for. If the property doesn’t sell, you don’t pay a thing.
Your initial thought might be to go with the agent who
charges the lowest commission, but it’s not always that simple. If an agent with
a slightly higher commission can get thousands or tens of thousands more for
your home, you’ll actually be much better off going with them.
The alternative is an online agency, where you pay
an upfront flat fee (regardless of whether you sell) for a limited service. You
can opt-in for additional services, although charges apply. This approach often
costs more in the long run because, as time passes, sellers tire of doing so
much legwork themselves.
What services are included?
Be clear about what you’re paying for. Most
traditional estate agents include photography, copywriting, online advertising,
floorplans, viewings and negotiations. With online agencies, you get the bare
basics.
How long am I tied into a contract?
Sometimes, sellers don’t read the fine print and get
locked in for 24 weeks with a 28-day notice period. So, they’re tied to that
agent for six months, no matter how good or bad the service.
Tie-ins are negotiable (steer clear of agents claiming otherwise). Great agents don’t need to tie you in for half a year because they know their strategy works.
If you’d like a free property valuation, contact us
here at Cooke & Co Estate and Letting Agents
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