Eight Reasons Why People Move – Tips For Thanet Sellers
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<h3 class="mb-0">Eight Reasons Why People Move – Tips for Thanet Sellers</h3>
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A two-minute read on what prompts people to sell up and buy elsewhere.
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<p></p><div><strong style="color: rgb(14, 16, 26);">Most people looking to move home fall into one of eight categories. Learn what these categories are so that you can fine-tune your property selling strategy.</strong></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);"><span class="ql-cursor"></span></strong><img src="/content/images/insights/133_INSIGHT_IMAGE_74428994-7a63-40f8-97ca-49e5ee4ecab4.jpg" class="lazy" style=""></div><div><strong style="color: rgb(14, 16, 26);">1) Space Chasers</strong><span style="color: rgb(14, 16, 26);"> – These movers want more space to accommodate a growing family, a home office or a Labradoodle puppy. Homes with a generous garden, garage, and loft conversion top their most wanted list.</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">2) New Lease of Lifers</strong><span style="color: rgb(14, 16, 26);"> – These city slickers yearn to feel the sand between their toes or fresh country air in their lungs. They crave a quieter life surrounded by nature – but still covet creature comforts like high-speed broadband.</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">3) Lovers and Leavers</strong><span style="color: rgb(14, 16, 26);"> – People in this category are buying with a new partner/spouse or looking to make a fresh start after a relationship breakdown. </span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">4) Empty Nesters</strong><span style="color: rgb(14, 16, 26);"> – With the kids all grown up, Empty Nesters are rattling around large homes (that are expensive to heat). They’re keen to downsize to an energy-efficient, low maintenance home with top-notch security.</span></div><div><span style="color: rgb(14, 16, 26);"> </span></div><div><strong style="color: rgb(14, 16, 26);">5) Family Guys and Girls</strong><span style="color: rgb(14, 16, 26);"> – This category includes parents with young children looking to be closer to a family support network and those who want to live near an ageing relative who needs TLC.</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">6) Catchment Hunters</strong><span style="color: rgb(14, 16, 26);"> – Members of this group can recite the </span><em style="color: rgb(14, 16, 26);">Good Schools Guide </em><span style="color: rgb(14, 16, 26);">verbatim. They’ll pay a premium for a property close to an ‘Outstanding’ school (especially a high-performing secondary).</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">7) Mortgage Freestylers</strong><span style="color: rgb(14, 16, 26);"> – This group is looking to restructure their finances. They aim to sell up, buy a cheaper property and live mortgage-free (hopefully with a few extra quid to spend in their retirement).</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">8) Career Boosters</strong><span style="color: rgb(14, 16, 26);"> – Thanks to a new job or promotion, members of this group need to move to be closer to their place of work.</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">Top tip</strong></div><div><span style="color: rgb(14, 16, 26);"> </span></div><div><span style="color: rgb(14, 16, 26);">When marketing and presenting your property, think carefully about who is most likely to buy it and promote your home accordingly.</span></div><div><span style="color: rgb(14, 16, 26);"> </span></div><div><span style="color: rgb(14, 16, 26);">Don’t overlook small details like broadband speeds, catchment areas and home security. These factors can be very influential to some buyers.</span></div><div><span style="color: rgb(14, 16, 26);"> </span></div><div><span style="color: rgb(14, 16, 26);">And remember that movers often fall into more than one category (for example, an Empty Nester might also be a Mortgage Freestyler, and a Space Chaser also a Catchment Hunter).</span></div><div><strong style="color: rgb(14, 16, 26);"> </strong></div><div><strong style="color: rgb(14, 16, 26);">To learn more about successfully marketing your Thanet contact us here at Cooke & Co Estate and Letting Agents.</strong></div><div><br></div><p></p>
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